More clients and more money.

The best way to attract more clients is to offer them something new that can improve their performance.

Become a certified visual diagnostic expert with the Chamber A-LOC program.

When your students buy a Chamber putter, you receive a royalty.

Apply to the program Take the aim test
Chamber Justice Mallet at address, seen from behind, with the A-LOC laser fitted behind the topline and a red plate in the rear bay.

The face sets most of the start line

Diagram: a putter face 1 degree open at address points about 2.1 inches right of a cup 10 feet away. Top view of the Chamber Justice head on a green. A dashed line runs from the face to the cup (the true line). A solid line runs where the face points, ending right of the cup; the gap is labeled 2.1 in off line. Not to scale: the face angle is drawn at about 4 degrees so the gap can be seen. 2.1 in off line Cup at 10 ft Face 1° open Not to scale
A face 1° open at address points about 2.1 inches right of a cup 10 feet away.

Face angle is the biggest factor in where a putt starts. In one study of elite players, it explained about 80% of direction1.

Golfers standing beside the ball can misjudge the true line, and less experienced players show more of this bias2. The eye that leads at address can also differ from the one that leads looking straight ahead3.

In one study of 43 golfers, the lines on the putter changed how accurately they aligned it4. Their errors tended to lean toward the dominant eye's side4.

See your aim on screen

How A-LOC works in a lesson

Chamber's quick-start method, run on any level surface with the triangular target, the magnetic laser and the 10 alignment guides.

  1. Set up the target

    Fold the triangular target together and stand it on a level surface. Drop a ball on each side, about four paces out (10 to 12 ft).

  2. Fit a guide, starting with white

    Loosen the Guide Adjust screw slightly, slide the guide in flush with the back cavity and press down. No need to tighten it while testing.

  3. Read the miss in Assessment Mode

    Clip the magnetic laser on. With the green light flashing, the laser comes on in short bursts. Your student aims at the center of the target, and the dot shows whether they miss left or right.

  4. Move around and swap guides

    Have the student putt from the other sides of the target so their eyes reset each time. Compare black and white against color first, then lines against shapes. Keep the guide that puts the dot on center.

Two laser modes

  • Assessment Mode. Green light flashing, laser on and off. Use it to find the student's tendency and their guide.
  • Practice Mode. Green light steady, laser on. Use it to build the habit before a round: a slight forward press puts the dot on the grass.

The laser comes off for play. The guide can stay on if it is secured.

Chamber's triangular target with a green laser dot left of the center line, showing a miss to the left.
Assessment Mode on the target: this dot shows a miss to the left.

Good aim helps most on straight putts. Speed and read still matter.

  1. Black and white or color: compare solid white against solid red. Keep the branch that centers the dot.
  2. Lines or shapes: in that branch, compare the line guide against the shape guide on the top row.
  3. Confirm: try the second line or shape guide on the bottom row, and keep the one that centers the dot.

Black and white

  • Solid white
  • White line on black
  • White arrow on black
  • Black line on white
  • White circle on black

Color

  • Solid red
  • Red line on black
  • Red arrow on black
  • Red line on white
  • Red circle on black
Chamber's testing order: start at the top of the pyramid and work down.
The A-LOC kit laid out: travel case, cover, wrench, two lasers, ten alignment guides and the triangular target.
The A-LOC kit: laser, triangular target and the ten alignment guides.
Try the screen version first
Try the screen version first

Test your aim on screen

A quick color check, then 18 aims at a cup that moves each time: one on every plate, then more on the plates that came closest. About 2 minutes. You finish with two plates to confirm on the green with the A-LOC laser. It is not a fitting.

Who is behind Chamber

Chamber's leadership comes from The First Tee, the LPGA Tour and Odyssey Golf. Six World Golf Hall of Fame members have invested in it.

Leadership

  • Joe Louis Barrow Jr.

    Joe Louis Barrow Jr.

    Executive Director

    Led The First Tee. Senior executive, IZZO Systems.

  • Ty Votaw

    Ty Votaw

    Senior Advisor

    Former LPGA Tour Commissioner. Longtime senior executive, PGA TOUR.

  • Vikash Sanyal

    Vikash Sanyal

    Managing Director

    One of the founders of Odyssey Golf and Never Compromise Golf.

Investors

These six players have invested in the company and shaped the development of the Chamber Putter.

All six: World Golf Hall of Fame.

Beth Daniel
Three-time LPGA Player of the Year. Women's PGA Champion.
Laura Davies
Seven-time Order of Merit winner, a record. Four major championships.
Juli Inkster
Seven major championships, with at least two in three different decades.
Meg Mallon
Two-time U.S. Women's Open champion. Four major championships.
Judy Rankin
Two-time LPGA Player of the Year. Three-time Vare Trophy winner.
Karrie Webb
Seven major championships. Two-time LPGA Player of the Year.

Coverage: Golf Digest, Forbes, MyGolfSpy and Global Golf Post.

MyGolfSpy

As covered in MyGolfSpy

This New Putter Company Says It Knows Why You’re Missing Putts

MyGolfSpy looks at how Chamber attaches a laser to the putter to show where a golfer is aiming.

Read the article on MyGolfSpy

What approved educators get

  1. A professional rate on your own Justice

    Once approved, you get a single-use code for one Chamber Justice Mallet at the educator rate. It arrives by email.

  2. A 60-day trial

    Teach with it for 60 days. Read the trial terms.

  3. Your student referral code

    You get one code to share with students. They pay $700, the standard price. You get a royalty on every putter your students buy through your code. Chamber handles the payouts.

    Your code can't be combined with other offers.

We review every application by hand and reply by email.

Apply to the program
Chamber Justice Mallet seen from directly above at address, without the laser.

Apply to the educator program

We review every application by hand and reply by email.

Only used if we call about your application.
Club, academy, school or studio
Speeds up approval.
What interests you? Choose all that apply.
We need this to review your application: approval, codes and payouts all come by email. Unsubscribe any time. Why we ask · Privacy policy

Questions from teaching pros

The screen test and the laser

The aim test gives you two starting plates from a screen in about 2 minutes. The A-LOC laser confirms which one to keep, on the green, with the student over a real putt. Start there, not on the screen.

How the 60-day trial works

You have 60 days with your putter. Full terms, including returns, come with your approval email.

How referral earnings are paid

You get a royalty for every putter sold to your students through your referral code. Chamber tracks those sales and handles payouts. An order counts only when your code is the only code or offer on it, and returned putters don't count. Your approval email covers the details.

How students order

Students order on Chamber's website and enter your referral code at checkout. They pay the standard price. The code doesn't lower the price; it tells us the sale came from you.

Shipping

Educator orders ship under Chamber's standard shipping policy.

Notes

  1. "The stroke has only a minor influence on direction consistency in golf putting among elite players," Journal of Sports Sciences, 2008. Back
  2. Shim, Chung and Kim, Journal of Sports Sciences, 2019. Back
  3. Dalton, Guillon and Naroo, "Ocular dominance and handedness in golf putting," Optometry and Vision Science, 2015. Back
  4. Kim et al., Medical Hypothesis, Discovery and Innovation in Optometry, 2021. Back